April 2023

Food to Make You Smile (FTMYS) is a Melbourne-based distributor of delicious, nutritious, and ethically sourced vegan, dairy-free, and plant-based foods. All products are handpicked and offer a variety of carefully selected Australian brands.

However, FTMYS faced some challenges that threatened their growth goals. They needed to find talented individuals, expand their premises, and find a cost-effective logistics partner. To address these challenges, FTMYS turned to the Ready for Growth program for support.

With the help of a facilitator, FTMYS was able to work through their challenges more efficiently. The Ready for Growth program provided FTMYS with strategy and implementation ideas to overcome their key challenges, and helped Helen, the founder of FTMYS, achieve her growth goals.

Thanks to the program's support, FTMYS was able to make progress on their digital marketing, recruiting for key roles, securing new premises, improving relationships with customers, and finding new logistics and wholesale distribution partners. The program also connected FTMYS with a network of mentors and business leaders who provided guidance, support, and advice.

As Helen puts it, "Working with the Ready for Growth program was a game-changer for us. It helped us overcome our challenges and achieve our growth goals more quickly and efficiently than we thought possible."

Overall, the Ready for Growth program was a great help to FTMYS in overcoming their challenges and achieving their growth goals. Today, FTMYS continues to provide delicious and ethical food to their customers, and they are excited for what the future holds.

FTMYS believes that food should not only taste good but be good for you and the planet. They offer food service, wholesale, and retail throughout Australia, helping stockists, restaurants, cafes, and individuals discover alternative foods.

If you're interested in learning more about the Ready for Growth program, visit https://business.vic.gov.au/grants-and-programs/ready-for-growth to find out more.

WEBSITE http://www.foodtomakeyousmile.com.au